What to Do at Business Networking Events

by Ahmad Rajab
http://www.ahmadrajab.com

When was the last time you attended a networking event? You may not like going to these gatherings, but it's hard to deny that they hold multiple opportunities, especially for small businesses. If you're a newly established company in need of entrepreneurial advice or references, these events are a must. It's not unheard of for some business owners to take the plunge and come out with a handful of solid leads and some equally solid friends in business. Of course, that's not to say that there aren't those who come out regretting that they ever showed up.

If that didn't scare you, here are some methods for you to come out like a champ at networking events.

Loosen Up

Before going to a networking event, be in a giving state of mind. Too often new entrepreneurs join these events in search of meeting this person, or bagging that investor. My best advice? Loosen up. You need not set the stakes too high at these events and pressure yourself to land the deal your company needs.

Give, Instead of Take

Instead of worrying so much about what you get out from attending a networking event, change your mindset and think about what you can contribute and share with those in attendance. Just think about giving and learning all you can. Enjoy the experience, and before you know it, you'll be developing highly useful and genuine relationships with fellow business owners, leading to leads and referrals.

Don't be Needy

You know that desperate look on a business owner's face that tells you he's just dying to talk to that big-name executive across the hall? You don't want that. Neediness is pathetic and you don't want to send that message from your fellow proprietors. No matter how desperate your business situation is, set that aside at a networking event.

Be Genuinely Interested

Networking events are hubs for interaction, so be ready to mingle and rub elbows with fellow entrepreneurs. That said, come ready and be prepared to hear about business stories and other not-so-significant bits of information. At the end of the day, these events are about forming networks between people, so have an open mind and listen to what others have to say.

Do Your Homework

Yet another factor you'll have to prepare for is the amount of jargon people at these events like to throw around. So if you want to understand what people are actually saying, be sure to do some research. As an aside, you may want to answer in plain English so that others are encouraged to the same.

Ease up on the Drinks

Having a few drinks to ease up the stress and calm your nerves is a good thing, but know your limits. You want to be as sharp and clearheaded when talking to other people. It not only creates a good impression, it's also the professional thing to do. It's better to stay sharp and let them get tipsy instead of having it the other way around.

Ahmad Rajab is one of Ireland's leading Certified & Experienced Business Coaching Mentors. Visit Ahamd at http://www.ahmadrajab.com

Article submitted Friday, October 14, 2011 & read 1 times.

Leave your comments through Real Cash Cow:

No comments yet.

0-0-0-0-1-ADSO

Most Recent